HubSpot CRM (Free) vs Square POS: which one fits your business?

Side-by-side comparison of HubSpot CRM (Free) and Square POS — fees, features, ease, support, and which one fits your business. Scored on the same rubric.

Short answer: HubSpot CRM (Free) wins on our scorecard (7.9/10 vs 7.5/10).

Scored onHubSpot CRM (Free)Square POS
Right fit for small biz88
Ease of use99
Fees & pricing107
Customer support45
Features78
Monthly Subscription$0—
User Seat LimitUnlimited—
Contact LimitUp to 1,000,000—
Payment ProcessingVaries (Stripe standard rates apply)—
Basic Software Fee—$0/mo
In-Person Processing—2.6% + 10¢
Online Processing—2.9% + 30¢
Keyed-in Processing—3.5% + 15¢

HubSpot CRM (Free) in one paragraph

The best 'zero-dollar' database for small teams, provided you can live with their logo on your emails.

Skip it if: You need automated multi-step email sequences or want to remove vendor branding without spending hundreds per month.

Read the full HubSpot CRM (Free) review

Square POS in one paragraph

Square POS remains the fastest way to start taking payments, but high-volume businesses will eventually outgrow its flat-rate pricing.

Skip it if: You process more than $25,000 a month and need a dedicated account manager who picks up the phone every time.

Read the full Square POS review

Frequently asked questions

Which is better, HubSpot CRM (Free) or Square POS?

On our five-axis scorecard, HubSpot CRM (Free) scores higher (7.9/10 vs 7.5/10). The best 'zero-dollar' database for small teams, provided you can live with their logo on your emails.

Who should skip HubSpot CRM (Free)?

You need automated multi-step email sequences or want to remove vendor branding without spending hundreds per month.

Who should skip Square POS?

You process more than $25,000 a month and need a dedicated account manager who picks up the phone every time.

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