HubSpot CRM (Free) vs Pipedrive: which one fits your business?

Side-by-side comparison of HubSpot CRM (Free) and Pipedrive — fees, features, ease, support, and which one fits your business. Scored on the same rubric.

Short answer: HubSpot CRM (Free) wins on our scorecard (7.9/10 vs 7.7/10).

Scored onHubSpot CRM (Free)Pipedrive
Right fit for small biz88
Ease of use99
Fees & pricing107
Customer support46
Features78
Monthly Subscription$0—
User Seat LimitUnlimited—
Contact LimitUp to 1,000,000—
Payment ProcessingVaries (Stripe standard rates apply)—
Essential Plan (Annual)—$14/user/mo
Advanced Plan (Annual)—$34/user/mo
Professional Plan (Annual)—$49/user/mo
LeadBooster Add-on—$32.50/mo

HubSpot CRM (Free) in one paragraph

The best 'zero-dollar' database for small teams, provided you can live with their logo on your emails.

Skip it if: You need automated multi-step email sequences or want to remove vendor branding without spending hundreds per month.

Read the full HubSpot CRM (Free) review

Pipedrive in one paragraph

Pipedrive is the best choice for small teams who want a visual, no-fuss sales tool that emphasizes action over complex data entry.

Skip it if: You need a free-forever CRM or a tool that includes built-in mass email marketing.

Read the full Pipedrive review

Frequently asked questions

Which is better, HubSpot CRM (Free) or Pipedrive?

On our five-axis scorecard, HubSpot CRM (Free) scores higher (7.9/10 vs 7.7/10). The best 'zero-dollar' database for small teams, provided you can live with their logo on your emails.

Who should skip HubSpot CRM (Free)?

You need automated multi-step email sequences or want to remove vendor branding without spending hundreds per month.

Who should skip Pipedrive?

You need a free-forever CRM or a tool that includes built-in mass email marketing.

All business software reviews