HubSpot CRM (Free) vs Insightly: which one fits your business?
Side-by-side comparison of HubSpot CRM (Free) and Insightly — fees, features, ease, support, and which one fits your business. Scored on the same rubric.
Short answer: HubSpot CRM (Free) wins on our scorecard (7.8/10 vs 6.9/10).
| Scored on | HubSpot CRM (Free) | Insightly |
|---|---|---|
| Right fit for small biz | 9 | 7 |
| Ease of use | 8 | 8 |
| Fees & pricing | 10 | 6 |
| Customer support | 4 | 5 |
| Features | 7 | 8 |
| Monthly Software Fee | $0 | — |
| Per User Fee | $0 | — |
| Payment Processing (Stripe) | 2.9% + 30¢ (varies) | — |
| Onboarding Fee | $0 | — |
| Plus Plan (Annual) | — | $29/user/mo |
| Professional Plan (Annual) | — | $49/user/mo |
| Enterprise Plan (Annual) | — | $99/user/mo |
| Success Plan (Support) | — | Varies by tier |
HubSpot CRM (Free) in one paragraph
HubSpot CRM (Free) is the gold standard for zero-cost lead tracking, provided you can tolerate their branding and the lack of live support.
Skip it if: Skip it if you need highly customized reports or want to send unbranded professional emails without paying for a subscription.
Insightly in one paragraph
A powerful bridge between sales and operations that is great for professional services, provided you watch out for the tiered pricing traps.
Skip it if: You are a solo-founder who only needs a basic digital Rolodex or if you require instant phone support without paying extra.
Frequently asked questions
Which is better, HubSpot CRM (Free) or Insightly?
On our five-axis scorecard, HubSpot CRM (Free) scores higher (7.8/10 vs 6.9/10). HubSpot CRM (Free) is the gold standard for zero-cost lead tracking, provided you can tolerate their branding and the lack of live support.
Who should skip HubSpot CRM (Free)?
Skip it if you need highly customized reports or want to send unbranded professional emails without paying for a subscription.
Who should skip Insightly?
You are a solo-founder who only needs a basic digital Rolodex or if you require instant phone support without paying extra.