Copper vs Insightly: which one fits your business?
Side-by-side comparison of Copper and Insightly — fees, features, ease, support, and which one fits your business. Scored on the same rubric.
Short answer: Copper wins on our scorecard (7.7/10 vs 7.3/10).
| Scored on | Copper | Insightly |
|---|---|---|
| Right fit for small biz | 8 | 8 |
| Ease of use | 9 | 7 |
| Fees & pricing | 7 | 7 |
| Customer support | 6 | 6 |
| Features | 8 | 8 |
| Basic Plan (per user/mo, annual) | $29 | — |
| Professional Plan (per user/mo, annual) | $69 | — |
| Business Plan (per user/mo, annual) | $134 | — |
| Plus Tier (Annual) | — | $29/user/mo |
| Professional Tier (Annual) | — | $49/user/mo |
| Enterprise Tier (Annual) | — | $99/user/mo |
| AppConnect Add-on | — | Varies by usage |
Copper in one paragraph
The premier CRM choice for small teams that live in Gmail and want to eliminate manual data entry.
Skip it if: You use Microsoft 365 or Outlook as your primary business email and calendar suite.
Insightly in one paragraph
Insightly is the best choice for businesses that need to bridge the gap between a closed sale and a finished project without switching apps.
Skip it if: Skip it if you only need a simple contact manager and don't plan on using the project management features.
Frequently asked questions
Which is better, Copper or Insightly?
On our five-axis scorecard, Copper scores higher (7.7/10 vs 7.3/10). The premier CRM choice for small teams that live in Gmail and want to eliminate manual data entry.
Who should skip Copper?
You use Microsoft 365 or Outlook as your primary business email and calendar suite.
Who should skip Insightly?
Skip it if you only need a simple contact manager and don't plan on using the project management features.