Constant Contact vs Insightly: which one fits your business?
Side-by-side comparison of Constant Contact and Insightly — fees, features, ease, support, and which one fits your business. Scored on the same rubric.
Short answer: Constant Contact wins on our scorecard (7.6/10 vs 7.3/10).
| Scored on | Constant Contact | Insightly |
|---|---|---|
| Right fit for small biz | 8 | 8 |
| Ease of use | 9 | 7 |
| Fees & pricing | 6 | 7 |
| Customer support | 7 | 6 |
| Features | 8 | 8 |
| Lite Plan (starting) | $12/mo | — |
| Standard Plan (starting) | $35/mo | — |
| Premium Plan (starting) | $80/mo | — |
| Prepay Discount | 15% off | — |
| Plus Tier (Annual) | — | $29/user/mo |
| Professional Tier (Annual) | — | $49/user/mo |
| Enterprise Tier (Annual) | — | $99/user/mo |
| AppConnect Add-on | — | Varies by usage |
Constant Contact in one paragraph
Constant Contact remains the most reliable 'beginner-to-intermediate' marketing tool for owners who prioritize ease of use and high deliverability over complex customization.
Skip it if: Skip it if you have a massive list of 50,000+ contacts and a tight budget, as the volume-based pricing will quickly eclipse the cost of a full-time marketing tool.
Insightly in one paragraph
Insightly is the best choice for businesses that need to bridge the gap between a closed sale and a finished project without switching apps.
Skip it if: Skip it if you only need a simple contact manager and don't plan on using the project management features.
Frequently asked questions
Which is better, Constant Contact or Insightly?
On our five-axis scorecard, Constant Contact scores higher (7.6/10 vs 7.3/10). Constant Contact remains the most reliable 'beginner-to-intermediate' marketing tool for owners who prioritize ease of use and high deliverability over complex customization.
Who should skip Constant Contact?
Skip it if you have a massive list of 50,000+ contacts and a tight budget, as the volume-based pricing will quickly eclipse the cost of a full-time marketing tool.
Who should skip Insightly?
Skip it if you only need a simple contact manager and don't plan on using the project management features.