Skip the Hormozi Hype: Fix Your First Invoice First
Alex Hormozi sells high-level growth, but your business dies without a bank account and an EIN. Here is the unglamorous reality of starting.
By MyBizNerd Team ยท Published
Key Takeaways
- Register your business name and get an EIN (Employer Identification Number) from the IRS for free to avoid using your personal Social Security number on every invoice.
- Open a dedicated business checking account, like U.S. Bank Silver Business Checking, before you accept a single dollar to prevent messy tax audits later.
- File your Beneficial Ownership Information (BOI) report with FinCEN within 90 days of starting or face fines up to $500 per day.
Conventional wisdom says you need a massive vision and a high-ticket offer before you even print a business card. Here's why that's wrong for most small owners: If you focus on the 'billion-dollar exit' before you have a separate bank account, you're just a person with a hobby and a massive tax headache waiting to happen.
Alex Hormozi said on X that the first step to being a millionaire is to 'stop being a billionaire.' It's a clever line about focus. But for a solo plumber in Phoenix or a new bookkeeper in Tampa, the focus shouldn't be on million-dollar mindsets. It should be on the $14 filing fee for a Trade Name and not getting sued.
Why does the dream skip the paperwork?
Growth gurus talk about 'scaling' because it sounds exciting. Filing for an EIN (Employer Identification Number) sounds like homework. But without that EIN, you're giving your personal Social Security number to every vendor and client. That's an identity theft nightmare you don't need. You can get an EIN for free directly from the IRS in about ten minutes. Verify you're on the real.gov site, as third-party sites will try to charge you $300 for this free service.
Say you run a 3-person cleaning crew. You land a contract for a local office building. If you haven't set up an LLC (Limited Liability Company), you're personally liable if a team member trips and gets hurt. Hormozi's advice to 'focus' is great, but focus on protecting your house first. Most owners should check their state's Secretary of State website to see the local cost of forming an LLC. In some states, it's $50. In others, like California, it's a $800 annual tax. You need to know that number before you start 'dreaming.'
Where do most owners lose their shirts?
They lose them in the 'co-mingling' trap. This happens when you buy coffee on your personal card and pay for business insurance from your personal checking account. When tax season hits, you'll spend $2,000 on a CPA just to untangle the mess. Or worse, if you get sued, a lawyer can 'pierce the corporate veil' because you didn't treat your business like a separate entity.
You need a business bank account on day one. Relay or Grasshopper Bank are solid options for new owners who don't want to pay monthly maintenance fees. Once you have the account, you can use tools like Square or QuickBooks to send your first professional invoice. (Disclosure: we may earn a commission if you sign up through our links.)
What's the new federal trap for 2024?
There's a new rule that the viral threads aren't mentioning. As of January 1, 2024, most small businesses must file a Beneficial Ownership Information (BOI) report. You do this through FinCEN.gov. It's a federal requirement to report who actually owns and controls the company. If you skip this while you're busy 'building your brand,' the government can fine you $500 for every day you're late. That will kill a small service business faster than a bad marketing campaign ever could.
- Get your EIN from the IRS website so you have a business ID.
- Register your LLC with your Secretary of State to separate your personal assets.
- Open a business checking account and deposit at least $100 to start.
- File your BOI report at FinCEN.gov to stay compliant with federal law.
- Send your first invoice using a tool that tracks sales tax automatically.
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๐ Disclaimer
This article is for informational purposes only and does not constitute legal, tax, financial, or professional advice. Laws and regulations change frequently, and the information presented may not reflect the most current legal developments. Always consult with a qualified professional (CPA, attorney, financial advisor) before making business decisions based on this content. MyBizNerd may receive compensation through affiliate links, but this never influences our recommendations.
Frequently asked questions
- Where can I get an Employer Identification Number (EIN) for my business?
- You can get an EIN for free directly from the IRS website in about ten minutes. Be sure to use the official .gov site to avoid third-party fees.
- Why is a separate business bank account important for a new business?
- A separate business bank account prevents 'co-mingling' of personal and business funds, simplifying tax season and protecting personal assets if your business faces legal issues.
- What is the Beneficial Ownership Information (BOI) report and who needs to file it?
- The BOI report is a new federal requirement for most small businesses, as of January 1, 2024, to report who owns and controls the company to FinCEN. Skipping this can result in significant daily fines.
- How do I protect my personal assets from business liabilities?
- To protect personal assets, form an LLC (Limited Liability Company) with your state's Secretary of State and maintain a clear separation between personal and business finances, including using a dedicated business bank account.